James and Brook from My Clone Solution
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[00:00:00] Speaker 3: Hi friend. Welcome to the scaling therapy practice. I'm James Marland, your course creation coach.
[00:00:09] Speaker 3: I'm here to help
[00:00:11] Speaker: therapists who want to scale their reach with effective online courses.
[00:00:15] Speaker 3: I'll share with you all the tools, tips, and technology I've learned along the way that will help you put your mission in motion.
[00:00:24] Speaker 5: The world is waiting for someone like you to take action.
[00:00:28] Brook Borup: if you're not using a CRM, you're probably not communicating with your list. And if you're not communicating with your list, then you're probably not making sales from people who have already purchased from you. So that's, that is the number one reason to have that. Um, the second reason is knowing who of your contacts you're communicating with and what they're doing to interact with
[00:00:55] James Marland: Hello and welcome back [00:01:00] to the Scaling Therapy Practice. This is your host, James Marland. This is the show where we empower mission driven leaders. Launch life changing online courses. Today, I have a guest, Brooke Borup. She is from MyCloneSolutions and she helps people do their best work by taking some things off their plate so that they can do only the things only they can do. Uh, Brooke, can you, uh, tell us a little bit about yourself and where MyCloneSolutions came from and welcome to the show?
[00:01:32] Brook Borup: Thank you. I'm glad to be here again. I love talking to you all the time. Um, yeah, so I, uh, my clone solution was, was birthed, I guess, um, now almost 11 years ago. And, um, we came about because I left corporate America. I was a, I was an admin. I was a Helper of all things in corporate America and decided that I needed to [00:02:00] work with people who actually cared, um, about their business, about themselves, and not a, just about that paycheck that they get from corporate, their corporate job.
[00:02:09] Brook Borup: And so here we are 11 years later, we have, um, we have staff members in nine time zones and clients in 11 time zones. And so we pretty much work 24 seven to help our small business owner clients. Um, Do what they do best, um, and teach them what they need and give them what they need and help them with what they need to run their business and their practices.
[00:02:33] Brook Borup: So, um, that's why we're here today.
[00:02:36] James Marland: Awesome. Uh, before we get into our main topic of comparing some course platforms and marketing platforms, that one of the things that we talked about, um, that you mentioned is like getting, getting, getting business owners and entrepreneurs out of their own way so that they can do their things. Why, why, just before we get into the topic, why do you think that people need help with [00:03:00] that?
[00:03:00] James Marland: Or what makes it so difficult? For business owners to give up some of those things. They know they're not the best at and they know that it's taken their time. They just can't. They just can't give that up. What? Why is that?
[00:03:13] Brook Borup: So one, there's too much to do. And so, and they think that no one can do it as good as they can. Um, at least from the intellectual property standpoint, um, they, typically they don't want to get into the weeds. They don't want to do the detail oriented work, but they want to make sure that they have their eyes on everything.
[00:03:35] Brook Borup: And so. The problem with most service providers in my space is they just come in and they say, Oh, I can just do it for you. And that is either going to impress people or scare them away. And for the people that impresses, they can never go through with it. Like the service provider can never, um, Meet those expectations for [00:04:00] the people who it scares away.
[00:04:01] Brook Borup: It's because they don't want somebody to come in and take everything. They want them to come in and help them do the stuff that they don't want to do, or they don't have time to do and you know, with digital marketing, as you know, course creation, marketing, sales, all of those things. There are a lot of T's to cross and I's to die.
[00:04:23] Brook Borup: And if you don't do that, If you don't find them all, then you are going to run into problems with your user experience. Email doesn't go out at the right time. It doesn't have the merge codes that you put in aren't right. And so it, you go, the email goes out as, Hey, first name. Um, right. So all of these things happen and they're going to happen because we're human.
[00:04:47] Brook Borup: But at the end of the day, you, nobody has enough time to do everything themselves. And if you want to, you should be focusing on creating your content, um, making sure that your [00:05:00] marketing and everything aligns with your voice and your values and your intellectual property, and then making sure that those sales happen so that you can keep funding the work that you're doing.
[00:05:13] James Marland: Yeah, so you talked about 1 of the big frustrations, which leads us into our topic is like everything working together. You know, there's so many little things to do when you're. When you have an online business, it's not just I'm going to create some content and then automatically everything works together and people are going to find me and they're going to join my email list and then I'll have meaningful conversations with them and eventually they're going to buy something that I have like there's a lot of steps com. Programs and services and software that people can choose from. It's, it's actually mind numbing,
[00:05:55] James Marland: like, Oh, it's overwhelming how many choices you are, have, [00:06:00] and then if you buy something and you get locked into it, it might not work with another product or you need an additional product to make it work with that product.
[00:06:11] James Marland: So now you have two or three products. To do something each with their own password and email and different commands and like their The way they do things and so the connecting pieces can be very difficult. So you were talking to me about a solution that you've, you're, you've found that can help streamline those things and make it easier for people to get their products done.
[00:06:39] James Marland: What is that? Uh, what is that product and why did you choose it?
[00:06:43] Brook Borup: Sure. So, um, over the course of my last 11 years, like I'm, I'm kind of known in my circles for testing out different CRMs and marketing systems to find the right system for the right business owner. And they're not always the same, right? So, [00:07:00] and not everybody needs the robustness of something like active campaign or infusion soft, but they might need, you know, MailChimp for the moment.
[00:07:08] Brook Borup: Right. That sort of thing. So that's what I've done for all these years in business. And two years ago I found, um, go high level. Now go high level has been around for 10 years, give or take. Um, but the, I found it two years ago and I started getting in and using it. And what I found is that it. is intuitive enough for even the least techie people, as long as they put time into it.
[00:07:37] Brook Borup: And it, it's what we call open development, which means it's not just on the platform to develop systems for it, but other developers all across the world can develop for it. Which means if you want something and it's not readily available, you could pay to have it. created for you [00:08:00] where with a lot of these other systems, they're locked down.
[00:08:04] Brook Borup: Um, like the only person or the only people that can actually do something are those developers for that particular software. So that's what makes number one. That's what makes it, um, a great option for my people is because then I never have to tell my clients. No, right. I may have to tell them it's gonna be expensive, but I won't have to tell them no.
[00:08:27] Brook Borup: And then we can weigh the options.
[00:08:29] James Marland: Yeah. It reminds me of the, uh, the, the iPhone and Android debate. Like iPhones have a walled garden where everything is nice and prim and proper and you have to follow these rules and they don't customize much. And if you want a service or product like a lightning cable or a, uh, a USB C 3, you're going to wait, you know, you're going to wait until that comes through, whereas, um, and, but it's a nice, uh, [00:09:00] streamlined process that if you want this, this phone and you want this experience, you get it, whereas Android is like, You know, way more open and they're going to have developers and people making things and jailbreaking and breaking things and, and, making it and making it work.
[00:09:20] James Marland: It's a little more messy and it's a little more, um, like, you can, uh, uh, Make anything you want really with it, but sometimes it comes at a cost of expense. So anyways, that's what, that's what I was thinking. Um, as you were talking to those things, there are people who love the do anything Android service and there's people who love the You know, I want to, I want to, I don't want to think about opening anything up.
[00:09:51] James Marland: I'm just going to do it. So, um, that, but it, it sounds like as we were talking about the, the go [00:10:00] high level solution is it does. Um, one of the reasons why you chose it is it does everything you need it to do without learning multiple systems. Is that right?
[00:10:14] Brook Borup: Yeah, so you, you, if you are part of the go high level sphere, um, it's when you log into it, it has everything from your basics, your CRM with custom, custom fields. You can have all of your data in it. For those of you listening here, um, it also has the ability to have to be HIPAA compliant. Um, so it can house your, your systems.
[00:10:40] Brook Borup: They can house your soap notes, all of that kind
[00:10:42] James Marland: That's actually really, you can, you can, you can put in case notes into it.
[00:10:49] Brook Borup: It, yeah, it has the HIPAA compliance level to it where you can download those notes. You can do anything that you need to. Um, now if you are ordering [00:11:00] labs or doing anything
[00:11:01] James Marland: yeah, yeah. The medical.
[00:11:02] Brook Borup: different, but I have, I have some chiropractors and functional medicine doctors that I have integrated with full scripts and different things like that.
[00:11:12] Brook Borup: So there are options there for that. Um, I'm even moving some people off of practice better if they're not fully ingrained in it. So, um, you know, there's options, um, but it has texting and email and your course platforms and landing pages. You can even have your website in it. So for most people, like most business owners or practice owners that are out there, if you are paying for three different softwares, it's about the same price.
[00:11:41] Brook Borup: So when I, when I take people out of, let's just say MailChimp cause everybody knows that. If I take people out of MailChimp, I take people out of Calendly because it also has a booking system. Um, and I take them out of, a landing page builder or a course platform or [00:12:00] heck even their websites if they're doing
[00:12:01] James Marland: like Wix or something
[00:12:03] Brook Borup: Yep. Any of that.
[00:12:05] Brook Borup: If there are three, um, because my, the platform itself without HIPAA compliance is 97 with HIPAA compliance, it's 125. So, um, and that's the pricing for the monthly pricing for it. There's also an annual option with my agency. So, um, the, all of these different things are in it. So if you're going to use it on a day to day basis by yourself or with your admin or your VA, then you learn this, this piece and it's all in one spot.
[00:12:37] Brook Borup: Um, and then you don't have to worry about how the different programs talk to each other. Because if you have like your CRM, you're, you're using MailChimp and you're using Teachable. Now you have to get them to talk. In order for emails to happen and text messages to happen and any of those things, um, and it's difficult.
[00:12:56] James Marland: just a high level CRM is customer [00:13:00] relationship management,
[00:13:01] Brook Borup: Yes. Yes,
[00:13:03] James Marland: I used HubSpot, but, um, what, what are some of the things the CRM would do for you that helps save you time?
[00:13:12] Brook Borup: sure. So, um, if you're not using a CRM, you're probably not communicating with your list. And if you're not communicating with your list, then you're probably not making sales from people who have already purchased from you. So that's, that is the number one reason to have that. Um, the second reason is knowing who of your contacts you're communicating with and what they're doing to interact with
[00:13:38] James Marland: Yeah, are they responding to it?
[00:13:40] Brook Borup: Exactly. The more interaction you can have, the higher likelihood somebody is going to purchase from you, um, or refer you to somebody else. So, um, what I see if you don't have a marketing system or you have one, but you're not using it, though, the data has to get into that system somehow. So if you are [00:14:00] selling courses on teachable, um, the, there is no marketing system inside of teachable.
[00:14:05] Brook Borup: It'll send a message, but it won't do anything else. So you physically have to either integrate teachable with something else or you have to pick that email address up, put it in an email, send an email out. No one has time for that. So with, with systems like this or integrations across systems, when somebody purchases the course, they go into the CRM, basically a database of your, um, of your network and the people who have said, yes, I'm interested in what you've got going on.
[00:14:35] Brook Borup: Um, and then you can plan. For a marketing strategy, you can schedule a marketing strategy so that you don't have to live in the day to day, um, uh, go high level and my agency. We also that also has the ability to schedule to social media. So if you are paying for something like HubSpot or a not HubSpot, um, Hootsuite or one of the other schedulers.
[00:14:58] Brook Borup: This is already has it built in, [00:15:00] so it will syndicate your posts to LinkedIn, Facebook, Instagram, um, YouTube. It does video, it does regular posts, it does all of that in the same system too. Um, so lots of cool things happen inside of the system. Um, and as long as you are willing to get in and kind of learn.
[00:15:20] Brook Borup: Just like you would have to learn any other system, um, they, you have the ability to have it all in one spot, so you don't have to let have five different tabs open going between. It's all in the same place.
[00:15:33] James Marland: Yeah. One of the, one of the things that saved me a lot of time is when Kajabi added, um, Adobe Express to it. And one, it integrates, uh, I can update my pictures automatically inside the webpage. But then when I create social media content for the podcast and whatever, I can post it to multiple sites with one. [00:16:00] It's not all integrated inside Kajabi. It's another program you have to learn, but it's a, it's, it was such a time saver because it's the tediousness of going into a app, sketch, posting something, then going into the next one and logging in and scheduling going into the next one. You know, one post could take 20 minutes, 30 minutes, an hour, you know, an hour, if you make it. Like it was ridiculous. So I really like the ability of posting things right from your, your CRM. Does it track who responds? Do you get analytics from those posts? Cause that's another thing.
[00:16:44] Brook Borup: Yes, so from the posts it'll give you, you know, who opens who responds it also like you've seen on social media when people say Comments such and such to get
[00:16:56] James Marland: Oh yeah.
[00:16:57] Brook Borup: my freebie. This has that built in automations, [00:17:00] too So it will listen to you To your Facebook and Instagram posts for a keyword. And when somebody responds to that post with that keyword, it will automatically enter them into the workflow to give them your freebie.
[00:17:13] Brook Borup: So you don't actually have to listen. Um, and then you can schedule it or you can have it actually post on that post as well. Say, hey, check your DMs or hey, check your email or. Or it'll ask them for their email, that sort of thing. So it has the ability to do that as well, which a lot of platforms don't have because they're not integrated like that deep.
[00:17:33] Brook Borup: Um, I was, I was gonna, I was gonna say something else, but then I forgot. And because we went into
[00:17:40] Brook Borup: the Facebook world.
[00:17:41] James Marland: nifty though. Cause that's one of the marketing strategies people have told like, um, don't don't because it's very difficult to get people off social media. It's nearly impossible. I probably, if I, if I'm, if I do social media for 20 [00:18:00] minutes a day, looking at cat videos and whatever, I am never leaving the platform. Never. ever. But if it says, Hey, would you like, you know, my best 10 cat videos post cuteness, cuteness overload or whatever.
[00:18:18] James Marland: And, and I will send you, you know, the link to my videos. And I'm like, great. That's a way to get one. It builds interaction to it sort of uses the platform. You know, it uses the platform as a way of, uh, engaging and getting people to stay in the platform, but also get on your list. um, I haven't seen that integrated in some of the programs I've used. Uh, I kind of, I try to do it manually, but that's a lot of work if you're doing more than one social media platform. So that's, that's neat. That's a really good feature.
[00:18:54] Brook Borup: it's fun because the unit there's a unified inbox. And so if you attach your [00:19:00] instagram and your facebook, um, that it will come together with your email, your text messages. Um, if you, if this, if you have a phone number inside of high level, you can also dial out. Um, so it gives you a, it gives you a digital phone number that you can, uh, make and receive calls from, just like text messages.
[00:19:21] Brook Borup: And it all gets recorded inside of one thread. So you can go to that contact, or you can go to your, your inbox and you can respond to people all in one spot, um, which is really awesome. And then it tracks it by the person. So if that person clicks on a link. That you gave them and they go, you know, to your website or to a landing page or whatever, it'll tell you when they clicked or when they went to that link, what they did, if they purchased from it, and then you have all of the stats behind that too.
[00:19:52] Brook Borup: And most people on this call are probably not geeking out about stats, but if you've talked to any marketer ever, you [00:20:00] can't, what's not measured, you can't optimize.
[00:20:04] Brook Borup: And so all of the measurement is already included. So when you, if you are driving traffic and if you are do actively doing marketing to sell your stuff or to get appointments or whatever you're doing, um, if you are actively marketing, you have all of the tracking that you need.
[00:20:21] Brook Borup: You add your Facebook pixel to it and now it's two levels deep.
[00:20:25] James Marland: Okay. All right. Let's, let's go over some features high level and then we'll get to, you know, what, what service you provide. So what I'm, I use Kajabi one because it was all in one and you get your web page, your courses, your pod. I, I wanted a podcast, your email list, your landing pages, all for one price.
[00:20:49] James Marland: Does, um, That, that's probably something similar to what this does as well, right?
[00:20:55] Brook Borup: Yeah, as of today, um, the only thing that [00:21:00] Kajabi has that high level does not is the podcast hosting. Um, so in personally, I like to have my podcast on a separate platform anyway, um, because if I ever do decide to change, I want to be able to pick it up easily. Um, but if you do have, if you do decide that you are going to change at some point, you can just change your RSS feed settings and be able to pull your podcast out.
[00:21:25] Brook Borup: Cause I've done that for two people so far.
[00:21:28] James Marland: Yeah, uh, the podcasting feature is, is serviceable in Kajabi. It's just, when I've posted in, where have I posted in Buzzsprout, and there was some other platform I used. I think their, they had a, their, their services were a little more robust. Uh, there was more statistics, more, more links. There was, um, injected ads, you know, like you could dynamic content.
[00:21:57] James Marland: It's called, uh, Kajabi doesn't have [00:22:00] that, but it's still got the job done. Okay. So, uh, Next is price. The next thing I,
[00:22:08] James Marland: cause I'm a I'm a price conscious person. I felt like the, the platform for all the things I needed, you know, the email, the landing pages, the webpage, the, the, the, all the things we just talked about, the marketing and email, it, it was, you know, around a hundred, a hundred, 20 a month, a couple of years ago when I looked at it.
[00:22:29] James Marland: So I was like, if I'm going to need all these programs now, that seemed like a reasonable price. It was a little more expensive, but. It was all in one. Um, what, what about my clone solution or
[00:22:40] James Marland: my, uh, high level?
[00:22:41] Brook Borup: yeah, so high level is sold as a through agencies like me. You can go and buy high level direct, but you just don't have the support, um, that you have when you go through an agency. So for me as an agency, I get to set my pricing based on high level [00:23:00] recommendations and all of the different things. So, um, right now I have my base price, which is the standard high level price at 97.
[00:23:08] Brook Borup: And then, um, if you decide to add the HIPAA compliance because you are gonna, you need it, um, then that adds an extra 25 to it. And the only thing that you have on top of that is like we were talking about earlier, the communication on consumption. So if you, if you go to Kajabi right now, um, I think their base, I, I, not, I don't know.
[00:23:31] Brook Borup: Their base price is somewhere in the 150 range. Most of the people that I take off Kajabi are in the 300 range.
[00:23:39] James Marland: Yeah.
[00:23:40] Brook Borup: So,
[00:23:40] Brook Borup: um,
[00:23:41] James Marland: their pro plan. Um, I have it pulled up. I have the, the growth plan, which is one 59
[00:23:47] James Marland: a month or one 99 annually. The thing, the limitations that I don't, there's a few limitations with it is, uh, if I wanted 50 courses, I'd have to pay more. [00:24:00] Per course that's their thing, but I don't pay per transaction.
[00:24:04] James Marland: Like they don't charge a transaction fee. If I sell a hundred dollar course, I earn a hundred dollars from that. Now there are of course, credit card fees and you know, that's different. So yeah, that's the, the inclusive pricing is also another reason why you pay a little more is they're not charging a little bit on the end.
[00:24:24] James Marland: They also don't charge for the extra emails, but. If, as you were saying, um, they, they, they charge you for all the emails, whether you use them or not. So if you're really small and you don't have a big list, you're still paying for that. If you're, uh, explain, explain the way the, uh,
[00:24:43] James Marland: the, the, yeah, the communication.
[00:24:46] Brook Borup: Yeah. So it's, I call it communication on consumption. So if you have a list of a thousand people and you're going to be sending an email out every week, plus like your sales, transactional emails and stuff, you're going to be [00:25:00] looking at about 4, 500 emails a month. That's going to cost you about 5.
[00:25:04] Brook Borup: Where if you're comparing that, um, Kajabi says you can send out a max of 50, 000 emails a month on your plan, then that 50, 000 emails, if you were sending it through me would cost about 50 bucks, right? So about 10 for every 10, 000 emails. So it makes it very comparable, um, but Kajabi doesn't give you, it's not a CRM.
[00:25:27] Brook Borup: It doesn't give you, it doesn't give you the, um, ability to book appointments. to get rid of Calendly, you know, that there's other features that GHL has in that price. Um, and you have the ability to grow and expand if you need to, um, or if you want to. So it's, there's, there are great features about both.
[00:25:49] Brook Borup: It just depends on where you're at. And what I tend to see is People are either in, they're in two different schools. Either they have nothing, [00:26:00] right? Like they literally just have a website and they're just starting, or they have this whole lot of stuff, right? And so on average, when I meet with someone for, I have a, I have a 22 minute ask anything call, usually when I meet with someone who has a whole lot of everything, I've saved people anywhere from a hundred dollars a month.
[00:26:21] Brook Borup: And in one case, almost 3, 500 a month. So.
[00:26:24] James Marland: Oh yeah. Yeah. The extra programs,
[00:26:27] James Marland: they just add up. Like they're very expensive. If you're using them,
[00:26:33] Brook Borup: And if you're not using them,
[00:26:34] James Marland: and if you're not,
[00:26:35] Brook Borup: right? And there's, and there's a lot of redundancy. You know, I had somebody that came to me and she had four CRMs and they were not small. They were robust ones. And I'm like, why? And she's like, well, I joined this coaching program and they told me I had to have this.
[00:26:49] Brook Borup: And I joined this and they told me I had to. And I said, all right, so we're going to go through everything and this is my specialty. My specialty is to look at everything you have and then work with [00:27:00] you to bring everything in together. So it all talks and works together. So you have a straight sales process so that we know which lead magnet sells to which program sells to which membership and you know, all of the things.
[00:27:13] Brook Borup: So we actually work together to diagram out your entire business so you know exactly the path that you want people to take based on the audience, based on the pain points. And then you know how to market to them and you don't have to worry about having it be in all of these systems and none of it
[00:27:31] James Marland: yeah. Very like such a time saver and a clutter, you know, a clutter saver. Cause
[00:27:37] James Marland: if you have all those systems, you might not be using them. You're just paying for extra stuff you're not using. So that's really good. Well, we could probably talk a lot more about this. Let's see. What was the last thing? Was there, Oh, the number of courses.
[00:27:51] James Marland: So I know for my platform, I have the number of products I can release for the one 59 is 15 products. The one you were talking [00:28:00] about, the 300, you can have a hundred products. But there is a cap like right now because I am, I limit myself to the one 59, you know, I, I can't have like my podcast counts as a course, my coaching platform counts as a product, my courses, even my free stuff counts as a product. So, um, downloads cost as a product, like the downloads. So to, to, uh, to get over that, I bought thrive cart, you know, another platform
[00:28:31] Brook Borup: Uh huh.
[00:28:32] James Marland: that took me. Day and a half to like figure out and watch some videos.
[00:28:37] Brook Borup: Well, you're good.
[00:28:39] James Marland: Well,
[00:28:40] James Marland: I've been doing it for several years.
[00:28:42] Brook Borup: of Thrivecart is, is a hard integration.
[00:28:47] James Marland: Yeah. It wasn't as plug and play as I thought it would be. It's working, but it's also not as integrated as I want it to be. Oh, the other program that I use is tidy Cal from [00:29:00] app sumo, which is a very lightweight program, uh, calendar solution instead of Calendly, but it's another program that. doesn't that you have to connect and it doesn't have the the CRM.
[00:29:15] James Marland: Hey, this person's scheduled type of recording. It's it's just a it's just a calendar that people can schedule. So, um, how many just before we ask about what you do and how you can help people, what, what, how many programs or courses can you have in, in the high level?
[00:29:33] Brook Borup: You can have unlimited products, you can have unlimited courses, you can have unlimited contacts, you can have unlimited users, and you can have unlimited communities.
[00:29:45] James Marland: Wow.
[00:29:45] Brook Borup: um, it's, it is all there and it is direct integration with Stripe, um, or Square or PayPal. Although I would never have anybody ever use PayPal.
[00:29:55] Brook Borup: So, um, Stripe is my preferred, just to let you know. Authorize. net, it [00:30:00] also has that. So if you already have a payment processor and you want to use Authorize. net to connect them, you can do that as well. But then, so there's no extra charges. Um, above and beyond the, the typical credit card fees, that sort of thing that you would have with those platforms.
[00:30:19] James Marland: All right. Well, this has been very, uh, educational for me. Um, I've heard of this program before, but I, you know, I hadn't done a deep dive into it. Um, and it definitely has a lot of cool killer features that if you're looking for a platform to host your course and webpage and do your marketing and scheduling, You know all the things that you need to do to run an online business.
[00:30:42] James Marland: It sounds very good Um now you said you help people get it started. So what do you do and where can people find you?
[00:30:50] Brook Borup: Sure. So, um, for those of you on here, I'm actually going to create a special link for you. So it's going to be STP at, or sorry, stp. [00:31:00] time to gsd. com. And I'll send that to you. So you have it for the show notes. Um, and from there, you can book a demo with me. If you want to see it. Um, you can also book a quick 15 minute call with me.
[00:31:11] Brook Borup: If you just want to ask questions and stuff like that. Um, and then I also have a demo on demand. So So, um, if you don't want to talk to me, you just want to go see the demo. You put in your information cause that's my lead magnet, right? You go in and you, um, check out the demo and then message me and let me know what questions you have and all of that kind of stuff.
[00:31:31] Brook Borup: So from there, um, if you decide that this is something you want to get into, um, you can totally 100 percent choose to go at it alone and just kind of get the product and go let it air. Sign up and get everything that you know, I promise in the demo. Um, if you decide that you want help, which most people do, um, I have, um, three different packages on how much help you need.
[00:31:58] Brook Borup: Um, so if you're a beginner and [00:32:00] you don't have a lot of stuff to transfer, then, um, you sign up for the beginner onboarding and you come through and we make sure that you're all set up. We train you. We get all of your systems hooked up with you on a zoom call, all of that. If you are one of those people that has a plethora of systems and stuff all over the place, um, we start out with what I call a blueprint call and in that blueprint call, we literally get all up in your business.
[00:32:25] Brook Borup: Where is everything? Why is everything? What are you selling? What are you not selling? Like, what are you trying to accomplish? What are your goals? So that I know when we start digging into all of these other systems and transferring content over that you have everything you need, and we're not wasting time on things that, you know, you didn't even finish.
[00:32:45] Brook Borup: Right. So, cause we know that there's a lot of that out there. I have products that aren't finished. You have products that aren't finished. Everybody has products that are not finished. So, um, and then we can have a plan. So you have, um, someone to handhold with [00:33:00] you. Um, you will see out in the world. Um, a lot of people have GHL agencies, um, And they, because GHL is sold as a SAS product to agency owners like me.
[00:33:12] Brook Borup: Um, and when they support the product, it's supporting people who already have knowledge, right? So the support, the GHL is great for people who already have knowledge. Not so great for people who don't. Um, and we specialize in helping those folks that are inherently, I'm not tech savvy, right? Or I, I hate these things and I just need them, but I hate them.
[00:33:37] Brook Borup: Will you run them for me? You know, so we, we specialize in, um, service with a software, not software as a service. So we are service first. Software second, and ultimately it comes down to making sure that your business and practice runs how you want it to. And you can get around in it and you have the support when you need it.
[00:33:58] James Marland: awesome Well, [00:34:00] thanks for bringing this to the audience and letting us know about this solution Uh, it sounds very compelling for people who are You're getting started. And then the service like you, if you're, if you're a course creator or a knowledge expert, you want to be sharing your stuff with people.
[00:34:18] James Marland: You don't want to be fighting email codes and picture limit sizes and headers and all that. All that junk that us technical people kind of like, Oh, look, I can change the color of this. Neat. Anyway, you don't, you don't want to be doing that stuff. You want to be reaching your audience and putting your mission out there.
[00:34:38] James Marland: So, uh, this has been great. A great conversation. Um, thanks. Thanks for being on the show, Brooke.
[00:34:44] Brook Borup: Thanks for having me. I appreciate it always. And I look forward to hearing from some of your audience and helping them develop the online business that they want to develop.
[00:34:56] James Marland: All right. Uh, thanks. Thank you for listening to the [00:35:00] show. It's now time to go put your mission in motion ā€‹Now I choked on my coffee.
[00:35:12] Brook Borup: You're not supposed to do that.
[00:35:15] James Marland: That's, that's not the intended purpose of that coffee. Okay. All right. So here we go.
