94 | How Systems Help You Scale Your Therapy Practice with Nicole McCance

 Systems for Scaling Your Therapy Practice

In this episode of the Scaling Therapy Practice podcast, host James Marland talks with Nicole McCants, a psychologist-turned-business coach. Nicole shares her journey from running a solo practice for 15 years to successfully scaling a group practice with 55 therapists. She introduces her five-step scaling method, which includes systemizing operations, hiring, attracting clients with digital marketing, converting clients, and retention. Nicole emphasizes the importance of investing in marketing, building trust in a team, and having a coaching or support system. She also discusses the benefits of online courses for therapists looking to reduce hours and increase income. Tune in to learn actionable tips and get inspired by Nicole's story.

00:00 Introduction to Scaling Therapy Practice

02:03 Interview with Nicole McCants

03:13 Nicole's Journey to Business Coaching

12:08 Challenges and Mistakes in Scaling

12:35 Hiring and Trusting Your Team

17:07 Digital Marketing Strategies

21:36 Mindset Shifts and Group Coaching

23:10 Nicole's Future Plans and Conclusion

Visit the blog for all the links and resources: https://courses.coursecreationstudio.com/blog